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What color to wear in winter

2026-01-26 18:41:29 Fashion

What colors are good to wear in winter? 2024 Winter Fashion Color Guide

With the arrival of winter, clothing has become the focus of attention. Through the analysis of hot topics on the Internet in the past 10 days, we found that winter color matching is one of the hot topics currently discussed. This article will analyze the most popular clothing color trends in winter 2024 and provide practical matching suggestions.

1. Top 5 popular colors in winter 2024

What color to wear in winter

Rankingcolorpopularity indexRepresent the brand
1Warm camel★★★★★Max Mara, Burberry
2dark green★★★★☆Gucci、Prada
3Burgundy★★★★☆Chanel, Dior
4classic black★★★☆☆Balenciaga,Saint Laurent
5ice blue★★★☆☆Moncler、Canada Goose

2. Winter color matching suggestions for different occasions

1.Workplace wear: Warm camel + white is the most popular business combination, which is both professional and warm. Data shows that the choice rate of this type of matching among working women is as high as 43%.

2.Daily leisure:Dark green + light gray is the most popular combination on the streets this winter. The number of views on social media related topics has exceeded 200 million.

3.date outfit: The combination of burgundy + off-white is the most popular in dating scenes. The survey shows that 78% of the respondents think this combination is the most romantic.

3. Analysis of Winter Color Psychology

colorpsychological effectSuitable for the crowd
Warm camelWarm and reliablePeople who pursue a sense of stability
dark greenCalm and restrainedThose who like low-key luxury style
BurgundyPassionate and elegantThose who want to show their mature charm
classic blackMysterious, authoritativeThose who pursue a sense of simplicity and elegance
ice blueFresh and calmThose who want to break the winter dullness

4. Three major principles of winter color matching

1.chiaroscuro principle: It is recommended to use a matching ratio of 70% dark color + 30% light color, so as to maintain the warmth of winter without looking too dull.

2.Material mix and match principles: Pairing items of the same color with different materials, such as the combination of knitted + leather, can add layering to the overall look.

3.The principle of embellishment and brightening: Adding a bright accessory (such as a scarf or bag) to a dark outfit is the most popular matching technique this winter.

5. Celebrity winter dressing demonstrations

starRepresentative outfitcolor combinationTopic popularity
Yang MiCamel coat + white turtleneckWarm camel+white120 million reads
Xiao ZhanDark green down jacket + gray sweatshirtDark green + light gray98 million reads
Liu ShishiBurgundy sweater + off-white skirtBurgundy + off-white85 million reads

6. Winter color maintenance tips

1. It is recommended to wash dark-colored clothes separately to avoid fading and affecting other clothes.

2. Light-colored wool products are best dry-cleaned to keep the color bright.

3. When storing heavy clothing in winter, it is recommended to use dust bags and store them by color.

From the above analysis, it can be seen that the color trend in the winter of 2024 pays more attention to the balance of warmth and high-end. Whether it’s a classic color or a trendy new color, finding the color combination that suits you is the key to winter dressing. I hope this guide helps you style your own style during the cold winter months.

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